The Reading Fightin” Phils have introduced a new branding concept for their annual morning game this August, and it has quickly gained popularity. Dubbed “Reading Iced Coffees,” the merchandise related to this theme has seen a remarkable surge in sales.
According to team officials, a limited edition of the “Iced Coffees” merchandise sold out almost immediately after its announcement. Fans now have the option to place pre-orders online for the items that are no longer in stock. This overwhelming demand led the Double-A affiliate of the Philadelphia Phillies to set a record for merchandise sales within just one day.
The highly anticipated morning game, featuring the Reading Iced Coffees, is scheduled for August 25 at 11 a.m. The event will take place at FirstEnergy Stadium in Reading, Pennsylvania, where the Fightin” Phils will face off against the Binghamton Rumble Ponies.
As an added incentive, the first 2,000 adult attendees will receive a complimentary “Iced Coffees” hat upon entering the stadium. The combination of unique merchandise and an exciting game day experience has undoubtedly captured the attention of local fans.
For those interested in attending, tickets are available for purchase online, ensuring that fans can secure their spot for this unique event.
